Mercedes Benz W212 2123201730 Left & Right Rear Air Suspension Strut Rear

Details Information

Vehicle Car Models

Original spare part number:

A2123201730 ; 2123201730

A2123204330 ; 2123204330

A2123260700 ; 2123260700

2123201530 ; 2123234300

2123201830 ; 2123260800

Product Details Picture

Guangzhou Yuou Technology Co., Ltd was Founded in 2017, it specializes in providing highquality shock absorbers, air springs, compressors, distribution valves and other core chassis and suspension components for the global aftermarket of highend automobiles (e.g. MercedesBenz, BMW, Audi, Porsche, Land Rover, etc.).From the very beginning, the company locked its target market in the demanding mature markets of Europe and the United States, and its development history is history of centered on precise market positioning, lean supply chain management, digital empowerment, and customer value creation.

Stage 1: entrepreneurial foundation and market entry
1.Rigorous supplier screening and quality control system establishment: the operation team in-depth core auto parts industry belt, through the field audit, sample testing, small batch trial production, the establishment of the first batch of core supplier library.
2.Focus on professional exhibitions and online marketing: Actively participate in auto parts exhibitions to show the core products and technical strength. At the same time to start the basic B2B platform operation, keyword optimization and precise advertising.
3. Build “precise matching” database: operation and technical team cooperation, invest resources to build a VIN code compatibility database covering the target high-end models, open the high-end replacement market.
4. Lean order fulfillment process: design standardized order receiving, confirmation, production tracking, inspection, customs clearance, shipping process, using basic ERP or form tools for management, to ensure that the first batch of orders are delivered on time and accurately.
Achievement:
Successfully established stable cooperation with a number of domestic high-quality suppliers that meet the standards.
The VIN code database took shape and became the core selling point of sales.
Established basic export business process and customer service system.

Stage 2: Scale Expansion and Efficiency Improvement
1. Deepen supply chain collaboration and planning:
Introduce a more mature ERP system to visualize orders, procurement, inventory and production status.
Establish a forecast sharing mechanism with core suppliers (based on sales trends and historical data) to improve supply chain response speed.

2. Explore the layout of overseas warehouses: Pilot third-party overseas warehouses in major target markets (e.g., Germany, the U.S.) for best-selling models and general-purpose parts.
3. Specialize and digitize customer service:
Establish a multi-language (English/German/Spanish, etc.) customer service team to provide pre-sales technical advice and after-sales support.
Build an online customer portal to provide order tracking, technical document downloads, and self-service inquiries (VIN code).
4. Initial practice of data-based operation: Using ERP and CRM data to analyze sales trends, product life cycle, and customer purchasing behavior to guide sales strategy and inventory stocking decisions.
Achievement:
ERP system was successfully launched, and core business processes were online and standardized.
Established professional customer service team and online portal, customer satisfaction increased.
Sales achieved rapid growth, and the product line established a certain degree of visibility in the field of shock absorbers and air suspension core components.

Stage 3: Resilience Building and Value Deepening
1. Supply chain diversification and resilience building:
Develop alternate suppliers to avoid single-source risk.
Optimize the logistics portfolio (air/sea/European Union liner) and dynamically adjust it to cope with the fluctuation of transportation capacity.
Enhance dynamic safety stock management in overseas warehouses and utilize algorithms to balance out-of-stock risks and costs.
2. Deepen product and operation synergy to enhance added value:
Based on market demand and customer feedback, operation synergistic product development: launching “easy-to-install” kits, “suspension solution packages” (including shock absorbers + air springs + related accessories) for specific models.
3. Fine-tuned operation and cost control:
In-depth analysis using BI tools: optimize product mix (focusing on high-margin and high-turnover products), and accurately eliminate long-tailed and inefficient SKUs.
Fine-tuned logistic costing and management, and sought the optimal transportation solution.
Explore automated processes: introduce RPA or intelligent tools in order processing, data entry, and basic customer service Q&A.

Achievement:
Successfully weathered the global supply chain crisis, with delivery stability better than the industry average, earning a high degree of customer trust.
The “solution package” and specialized technical content became a competitive differentiation advantage, and the brand's professional image was consolidated.
Maintained healthy profit margins against the backdrop of rising raw material and logistics costs through refined operations.
The core customer base expanded steadily and the repurchase rate increased significantly.

Stage 4: Intelligent and Sustainable Development (2024 to present)
1. Intelligent Upgrade:
Explore the application of AI in demand forecasting, intelligent replenishment, automated customer service (intelligent chatbots to handle frequently asked questions), and quality inspection (image recognition).
Deepen the application of BI to achieve more accurate sales forecasting, inventory optimization, and customer behavior insights.
2. Globalization operation deepening:
Optimize the existing overseas warehouse network and assess the feasibility of setting up regional distribution centers in emerging markets.
Localization: Localize website language, marketing content, and payment methods for different markets. Set up a specialized team to research and expand products for new energy high-end models.
3. End-to-end user experience optimization: Continuously integrate online and offline touchpoints (website, CRM, customer service, logistics tracking) to create a seamless, transparent and efficient user journey.

Guangzhou Yuou Technology Co., Ltd has grown from an innovative enterprise in the foreign trade industry in 2017 to become an important player in the export of high-end automotive shock absorbers and suspension components. From 0 to 1: it relies on precise positioning, strict control of source quality, building core fit data, and building basic processes.

The development path of Guangzhou Yuou Technology Co., Ltd is an evolutionary path that constantly adapts to market changes, embraces technological innovation, is customer-centered, and pursues excellent efficiency and resilience. In the future, the company will continue to deepen the construction of operational capabilities to provide more reliable, efficient and valuable services for the global high-end automotive aftermarket, driving the business to new heights.